Auckland · working across New Zealand
Built by the person
you actually talk to.
I'm Sam Robertson, a senior web designer and developer. I build fast, modern websites for New Zealand businesses — and you work directly with me from first concept to launch. No account managers, no hand-offs, no agency markup.
Your website is your first sales conversation — even when you're not in the room.
For most businesses, the website is the first impression a customer gets. When it's slow, awkward on a phone, or looks a few years behind, it quietly costs you — enquiries that never come in, trust you never get the chance to earn.
A good website does the opposite. It loads fast, works on any screen, and makes it easy for the right people to get in touch.
What working with me looks like
Four things you can count on.
You deal directly with the person building your site
No layers, no telephone game. The person you brief is the person who designs and codes it.
A site built for results, not just looks
Fast, mobile-first, easy to find on Google, and simple for you to keep updated.
A clear price and timeline up front
You'll know what you're getting and when — no surprise invoices.
Support after launch
I don't disappear once the site goes live.
How I work
A clear process, from first idea to live site.
The same five steps every time, so you always know where things are and what happens next.
01
Discovery
We talk about your business, your customers, and what the site actually needs to do. Short and focused — no drawn-out meetings.
02
Look & feel
I design a direction and show it to you as a live preview you can click through — so you see the real thing, not a flat mock-up.
03
Build
Once you're happy with the direction, I build the full site: fast, responsive, and properly put together under the hood.
04
Launch
I handle the technical side of going live so you don't have to think about it.
05
Support
Ongoing help when you need it — updates, tweaks, and someone who already knows your site inside out.
Why work with me
Agency result.
Direct rates.
Agencies do good work, but you pay for the overhead — account managers, project layers, and a markup on every hour. With me, you get the senior person doing the actual work, at a rate that reflects the work and not the org chart.
It's faster, it's more direct, and the standard is the same one you'd expect from a good agency — because that's the world I come from.
Recent work
Six businesses, six different problems.
- 01MoodSpaceProduct · family wellbeing— Product · family wellbeing. Read the case study.
- 02ApicareEcommerce · skincare— Ecommerce · skincare. Read the case study.
- 03Beattys DrivelineIndustrial B2B · manufacturing— Industrial B2B · manufacturing. Read the case study.
- 04The Carlin HotelLuxury hospitality— Luxury hospitality. Read the case study.
- 05Lake HayesAccommodation · tourism— Accommodation · tourism. Read the case study.
- 06Rua HillsProperty development— Property development. Read the case study.
Delivered through a New Zealand agency
Who you're working with
I'm Sam Robertson, a web designer and developer with 15 years building sites for businesses across New Zealand — including work delivered through New Zealand agencies and studios.
Now I work with businesses directly — same standard, without the middleman. Based in Auckland, working with clients across New Zealand.
Let's see what your website could be.
Tell me a bit about your business and I'll show you what's possible — no obligation.
Prefer email? sam@digitalhouse.nz